JAWN's Curated

Before the term ‘influencer’ existed, there was Zyzz. Real name Aziz Shavershian, from Sydney, Australia, he became an internet sensation, developing a cult hero aesthetic, turning his lifestyle of memes, lifting, raving and nightlife into a cultural movement. He referred to his movement as the ‘Aesthetics Crew’. This fanbase followed his ideology of shredding at the gym to emulate “the Gods” and transform “jelly” (jealous) followers into “miring (admiring) sick cunts.” Unironically, Zyzz was also the first person to take eshay/adlay slang and mannerisms to a global audience. His speech, humour and insults were pure Western Sydney culture. His environment of raving and his friends fashion also captured the eshay/adlay culture to his global audience. 4Chan, WoW! Before the shredded physique, Zyzz described himself as a scrawny and skinny teenager that got bulled in school and spent most of his times in doors playing video games – mostly addicted to World of Warcraft (WoW).  He frequ...

Before e-scooters took over the streets, there was a golden era (between the early 2000s to early 2010s) when almost every adlay/eshay in Australia was riding a scooter. Whether it was to the skatepark or around the train station and shops, they were the youth adlays/eshays mode of transportation. If you were to leave your scooter unattended, possibly at the front of a shop to grab an energy drink from your local newspaper or convenience store, or in your front yard (or even backyard), you could expect it to be missing once you came to grab it for a ride. Arguably, the brand that kicked it all off? Razor. You’d walk into your local Toys‘R‘Us and pick one up for under a hundred bucks. A folding frame and an unmistakable rattle noise when riding after a few weeks of use, even if you were just using it on the pavement. To be honest, I'd feel confident in saying that for a while, everyone either had one or knew someone who did. You'd know how hardcore of a scooter rider someone was...

Without a doubt, the mullet is Australia’s most iconic and notorious haircut.  It’s the perfect mix of bogan brilliance and effortless rebellion, and somehow always finding its way back into Australian fashion, especially amongst adlays and eshays. There was a time when everyone in Australia either had a mullet or knew someone who did. From rugby fields to surf breaks, from school playgrounds to nightclubs, the mullet was almost a national uniform. It was the cut for blokes who partied hard and didn’t care what anyone thought. This was also the reason why mullets had manifested a negative image - a haircut only for the troublemakers and delinquents. By the 2010s, the mullet started to fade out (literally and figuratively). Clean fades, mop tops and slick city styles took over, and the mullet became more of a meme than a movement. People would laugh at the mullet, slowly turning into a meme in Australia, although not realising the beast was just hibernating. Now? The mullets unironi...